Editorial guidelines for Mozilla accounts

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Firefox accounts will be renamed Mozilla accounts on November 1, 2023. This means that all references to Firefox accounts will be changed to Mozilla accounts. The goal of these guidelines is to ensure we're talking about Mozilla accounts consistently across all of our products. For example, always using "sign in to your account" and using the same words to mean the same thing across different touch points.


The most important things to know for users are:

  • Users will still use the same credentials to sign in to their account.
  • There are no other changes to the products they use.
  • Users will be alerted to the upcoming change with a banner on the sign-in screen (and on the account settings page), with a Learn more link directing to a related SUMO article.

Content guidelines

Style

Using Mozilla

When referring to a customer’s account, always use "Mozilla" instead of "Firefox".

Do

  • Sign in to your Mozilla account
  • Sign in with Mozilla

Don't

  • Sign in to your Firefox account
  • Log in with Firefox

Capitalization

The “a” in accounts is always lowercase except in navigation items where it’s included with other navigation items that are using headline casing. In that case, you may use “Mozilla Account” or “Your Account” to be consistent with the other navigation items.

Do

  • Sign in to your Mozilla account

Don't

  • Sign in to your Mozilla Account

Your vs. my

Use you and your to talk to people about their account - as in “your account”, not “my account.” We aim to be conversational and to speak to customers, not as them.

Do

  • Sign in to your account to cancel your subscription.

Don't

  • Sign in to my account to cancel your subscription.

Singular vs plural

Account is almost always singular. On rare occasions, you may use “Mozilla accounts” when you are referring to changes to all Mozilla accounts (not just the customer you are speaking to).

Do

  • Sign in to your account.
  • We’ve renamed Firefox accounts to Mozilla accounts. You’ll still sign in with the same username and password.

Don't

  • Sign in to your accounts.
  • We’ve renamed Firefox account to Mozilla account. You’ll still sign in with the same username and password.

Word list

Consistent language builds trust, reduces cognitive load, and makes it easier for people to get things done. Here’s a list of words to use when talking about Mozilla accounts:

Account, Mozilla account

You can use “Mozilla account” or “account” and “your Mozilla account” or “your account” interchangeably.

Do

  • Sign in to your Mozilla account
  • Sign in to your account.

Don't

  • Sign in to your Firefox account

Confirmation code

The code that is emailed to users to confirm their identity when they sign up for an account.

Do

  • You’ll receive an email with a confirmation code to confirm it’s really you.

Don't

  • You’ll receive an email with a security code to confirm it’s really you.

Sign in, sign out

  • Always use “sign in” and “sign out”
  • In verb form, use “sign in to your account” (not “sign into”) to be grammatically correct
  • You can also use “Sign in with Mozilla”
  • “Sign” should always be used as a verb. If you are using it as a noun, use “login”.

Do

  • Sign in
  • Sign out
  • Sign in to your account
  • Sign in with Mozilla


Don't

  • Log in
  • Log out
  • Log into your account
  • Log in with Firefox

Sign up

Use "sign up" as the call to action to create a new account.

Do

  • Sign up for an account
  • Sign up

Don't

  • Register for an account
  • Create account

Here’s how to link customers to their account settings.

Call to action buttons

Use “Manage account” as a button label to link to account settings.

Do

  • Manage account

Don't

  • Edit account
  • View account
  • Use “account settings” or just “settings” to include links in a sentence.
  • Don’t use “click here” or “here” as link text.

Do

Don't

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