every time I try to open FIREFOX I get message PAGE CRASHED

Interesting. Firefox version number?

Firefox very latest as only downloaded latest version couple of days ago

We're sorry to hear that your Firefox seems to be crashing when you open it. Please perform the following steps to give us a crash report ID that helps us find out more about the cause of the crash.

1. On the keyboard, press [Windows] + [R]. This should bring up a Run box that contains a text field.
2. In that text field, type %APPDATA% and press Enter. An explorer window should open.
3. From that explorer window, double-click on the Mozilla folder, then double-click on Firefox and then on Crash reports. Double-click on submitted.
4. Now, you should see a list of files that contain reports. Go to View > Arrange Icons by > Modified to get the most recent files at the top of the window.
5. Open the most recent 5 files with a text editor and copy the IDs.
6. Paste each ID with bp- into the reply window on the forums.

Thanks in advance!

You can find more information and troubleshooting steps in the Troubleshoot Firefox crashes (closing or quitting unexpectedly) article.

I got something like this on one device, but it's Nightly version, not the same as yours. Try to start the troubleshoot mode, explained in the article linked above. If you'll find the reason of these page crashes, let me know!