''Is this some form of Malware I should be aware of?'' Probably. Those update prompts don't look legitimate. https://support.mozilla.org/en-US/kb/troubleshoot-firefox-issues-caused-malware

If you get a pop-up message asking to update Firefox or plugins then such a message is likely a scam and you should never respond to such an alert to avoid getting infected with malware. *Only update Firefox via "Help > About" or by downloading and installing Firefox from the Mozilla server and never via a pop-up or link on a web page. *Plugins should only be updated via the plugin itself or by visiting the home page of the plugin. ---- Do a malware check with several malware scanning programs on the Windows computer. Please scan with all programs because each program detects different malware. All these programs have free versions. Make sure that you update each program to get the latest version of their databases before doing a scan. *Malwarebytes' Anti-Malware:<br>http://www.malwarebytes.org/mbam.php *AdwCleaner:<br>http://www.bleepingcomputer.com/download/adwcleaner/<br>http://www.softpedia.com/get/Antivirus/Removal-Tools/AdwCleaner.shtml *SuperAntispyware:<br>http://www.superantispyware.com/ *Microsoft Safety Scanner:<br>http://www.microsoft.com/security/scanner/en-us/default.aspx *Windows Defender:<br>http://windows.microsoft.com/en-us/windows/using-defender *Spybot Search & Destroy:<br>http://www.safer-networking.org/en/index.html *Kasperky Free Security Scan:<br>http://www.kaspersky.com/security-scan You can also do a check for a rootkit infection with TDSSKiller. *Anti-rootkit utility TDSSKiller:<br>http://support.kaspersky.com/5350?el=88446 See also: *"Spyware on Windows": http://kb.mozillazine.org/Popups_not_blocked