'''This is not from Mozilla or the Firefox web browser'''. The fake firefox-patch.exe and firefox-patch.js files can install things like trojans, viruses, or unwanted software on Windows based on past reports if the user runs them. Mozilla has no need to host Firefox downloads or updates elsewhere, especially not at random name websites. The way Firefox updates are done has not changed as updates are done internally in Firefox (with a .mar type of file) whether on Windows, Mac OSX or Linux or by download from mozilla.org like say www.mozilla.org/firefox/all/ You could try using a adblocker extension like uBlock Origin to block theses fake ads if you keep getting them. https://addons.mozilla.org/firefox/addon/ublock-origin/ Unfortunately this has gone on for a few months now with one or two new sites reported almost everyday. https://support.mozilla.org/en-US/forums/contributors/712056/ and https://support.mozilla.org/en-US/forums/contributors/712075